PM Interview: "How would you improve Instagram DMs?"

Tests feature ideation for social products, user empathy, and safety/privacy tradeoffs.

• Identifies current DMs limitations
• Segments for core (teens, influencers, businesses, etc.)
• Presents feature ideas (filters, voice, gifs, privacy, group tools, etc.)
• Considers abuse and privacy vectors
• Provides adoption and UX rationale
• Suggests success metrics

• Social experience is nuanced and evolving
• Privacy and safety are critical
• Balance new features vs. simplicity