Google
Monetization
Hard

PM Interview: "How would you monetize YouTube Shorts?"

5 min read

🔎 What They're Testing

Evaluates grasp of digital monetization, user impact, business model selection, and ecosystem thinking.

📋 Rubric: What a Good Answer Covers

  • Analyzes user/creator/influencer motivations
  • Explores multiple monetization options (ads, brand deals, virtual gifts, subscription, etc.)
  • Assesses impact on user experience and creator incentives
  • Evaluates technical feasibility
  • Considers integration with Google ecosystem
  • Addresses risks and regulatory factors

🧠 Key Insights

  • Blend multiple revenue channels
  • Protect user/creator experience
  • Validate business impact and feasibility
😎 Confident enough? Start a mock interview with a random question now.